Basic Attention Token is an ERC20 token based on Ethereum. The peculiarity of the system is that with the help of the free Brave browser, users can hide ads and watch only the internal ones, for viewing which users will receive BAT tokens.

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r/BATProject - Announcement: We're excited to welcome Annie Lee as Brave's first CMO! Formerly Senior Director of Product Marketing and Revenue Growth at Twitch, Annie brings 17 years of experience in consumer marketing & online advertising across various tech companies

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🎉 We're excited to welcome Annie Lee as Brave's first CMO! Formerly Senior Director of Product Marketing and Revenue Growth at Twitch, Annie brings 17 years of experience in consumer marketing & online advertising across various tech companies
https://www.reddit.com/r/BATProject/comments/se4hcm/announcement_were_excited_to_welcome_annie_lee_as/

We're excited to welcome Annie Lee as Brave's first CMO.